Xbox Excellence Awards 2025 Highlight Top Sellers, With ARC Raiders, Battlefield 6, Helldivers 2, and Hollow Knight Silksong on the Units Sold List
Xbox has published its Xbox Excellence Awards winners for 2025 for the second year in a row, spotlighting the titles that overperformed across Xbox and Microsoft Store platforms in 2025. The format is intentionally broad rather than a single ranked chart, with 20 titles listed in each of 4 categories, and repeats across categories meaning the total selection represents 55 unique games overall.
Xbox notes the lists are alphabetized, not ranked, so the post does not reveal which game finished number 1 in any category. The 4 categories are Store Rating, Player Engagement, Daily Active Users, and Units Sold, each reflecting a different success signal, from ratings volume to playtime intensity to audience scale and pure sales performance.
One of the biggest takeaways for 2025 is how cross portfolio the Units Sold list looks. It includes live service powerhouses and long tail staples alongside new blockbusters and major remasters. Notably, ARC Raiders, Battlefield 6, Helldivers 2, and Hollow Knight Silksong all appear on the Units Sold list as some of the best selling content on Xbox in 2025.
Another interesting data point is distribution across categories. No single title appears in all 4 categories. Xbox’s list shows Call of Duty: Black Ops 7 and Borderlands 4 are the only games to land in 3 out of 4 categories, while the rest of the overlap tops out at 2 categories. That nuance matters because it signals different types of success, some games dominate engagement hours, some dominate ratings, and some dominate sales volume.
Units Sold Winners for 2025
| Store Rating | Player Engagement | Daily Active Users | Units Sold |
|---|---|---|---|
| Call of Duty: Black Ops 7 | Borderlands 4 | ARC Raiders | ARC Raiders |
| Crime Scene Cleaner | Dynasty Warriors: Origins | Battlefield 6 | Battlefield 6 |
| Demon Slayer -Kimetsu no Yaiba- The Hinokami Chronicles 2 | EA Sports College Football 26 | Borderlands 4 | Borderlands 4 |
| Digimon Story: Time Stranger | EA Sports FC 26 | Call of Duty: Black Ops 7 | Call of Duty: Black Ops 7 |
| Dreamcore | Elden Ring Nightreign | DOOM: The Dark Ages | EA Sports Madden NFL 26 |
| Dynasty Warriors: Origins | Fantasy Life i: The Girl Who Steals Time | Elden Ring Nightreign | EA Sports College Football 26 |
| Fantasy Life i: The Girl Who Steals Time | Farm Together 2 | Fortnite | EA Sports FC 26 |
| Final Fantasy XVI | Final Fantasy Tactics - The Ivalice Chronicles | Forza Horizon 5 | Elden Ring Nightreign |
| Lies of P: Overture | Helldivers 2 | Grand Theft Auto V | Grand Theft Auto V |
| Like a Dragon: Pirate Yakuza in Hawaii | Inazuma Eleven: Victory Road | Grounded 2 | Helldivers 2 |
| Little Nightmares III | Kingdom Come: Deliverance 2 | Helldivers 2 | Hollow Knight: Silksong |
| Marvel VS. Capcom Fighting Collection: Arcade Classics | Like a Dragon: Pirate Yakuza in Hawaii | Marvel Rivals | Kingdom Come: Deliverance 2 |
| Minami Lane | MLB The Show 25 | Minecraft | MLB The Show 25 |
| Mullet MadJack | Monster Hunter Wilds | NBA 2K26 | Monster Hunter Wilds |
| Poppy Playtime Chapter 4 | NBA 2K26 | Rematch | NBA 2K26 |
| Satisfactory | NHL 26 | Roblox | PGA Tour 2K25 |
| Silent Hill 2 | Rust | Rocket League | Ready or Not |
| Sonic Racing: CrossWorlds | Satisfactory | The Elder Scrolls IV: Oblivion Remastered | The Elder Scrolls IV: Oblivion Remastered |
| The First Berserker: Khazan | The First Berserker: Khazan | Tom Clancy's Rainbow Six Siege | WWE 2K25 |
For Xbox watchers, this list is a useful signal for how 2025 demand actually concentrated. It also creates a practical shortlist for anyone tracking momentum into 2026, because Units Sold winners tend to drive continued promotion cycles, DLC performance, and second wave engagement through discounts and platform campaigns.
Which of these Units Sold winners best represents 2025 for you on Xbox, and which one do you think will have the strongest long tail into 2026?
